You will get ads only when advertisers want to send advertisements to you.For this to happen, two things must happen:
Advertisers must first want to advertise on mGinger, a new medium. Since it is a new medium advertisers are approaching slowly. Many are not even aware that mGinger exists. They are taking time
- Those advertisers who do sign-up must want to target you. Advertisers target you based on your interests, location, age, gender, salary, occupation and many more parameters. If you do not suit their criteria, they will not send their ad to you.
When you selected the “Max. Number of ads per day” as 10 (or 7 or 5 etc), it is only your preference. It does not mean that you will surely get 10 ads every day. It only means that the maximum that you can ever get on a single day is 10. On some days you might not receive even a single ad, on others you might receive a few but not exceeding your preference.
- mGinger doesn’t claim that it will send you any particular number of advertisements every day. Please understand that mGinger is just a medium. When advertisers come, you will get ads, when they don’t you will not get ads.
Please do not get carried away by the hype. Here is the reality: the money you will make from mGinger will in most cases for a long time not be much. The value of the service is not in the money you make directly from mGinger but in the valuable, relevant information that you get.
- It will take a long time before we can get enough advertisers on a regular basis to send you even 10% of your max preference ads. This whole industry is a baby. Out of Rs. 16,000 Crores spent every year on advertising not even 0.005% is spent on mobile advertising. So, your guess is as good as ours on how long it will take to move some of this spend to mobile.
So, this is what we have to say to you: You will see very few ads on our network for some time (how long? Maybe 4 months, 6 months, we can’t say), have patience, stick to us, we are trying our best to attract advertisers.
No comments:
Post a Comment